Serena™ | Floral Summer Dress
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Almost sold out!
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Free Australia Post Shipping
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100% Money-Back Guarantee
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Australian Family Business since 2015
10 YEAR ANNIVERSARY UPDATE:
Due to the high order volume, our stock is very limited...
If you are still able to press the 'Add to Cart' button, there's still some stock left!
Effortless, airy and beautifully feminine — the Serena™ dress is the easygoing summer essential every woman loves. Designed with a soft V-neckline, short sleeves and a flowy silhouette, it offers complete comfort while keeping you stylish on warm, sunny days. The lightweight fabric drapes gracefully, making it perfect for beach walks, weekend outings or relaxed holiday moments.
Limited time only: now available at 50% off.
Why women are choosing the Serena™ dress
• Lightweight & breathable fabric – Keeps you cool and comfortable all day, even during the warmest summer afternoons.
• Flattering relaxed fit – Flows beautifully around the body for a effortlessly feminine silhouette without feeling tight or restrictive.
• Soft V-neckline – Adds a touch of elegance and pairs perfectly with your favourite necklace.
• Eye-catching floral prints – Designed with vibrant botanical accents that bring a fresh, uplifting summer feel to your wardrobe.
Enjoy comfort, colour and confidence with every wear. The Serena™ dress brings artistic charm to your everyday summer style — now 50% off for a limited time.
Order your Serena™ dress today and experience effortless elegance made easy.
Customers Love Rowan & Rae
From 1200+ reviews
Beautifully made and so comfortable — I’ve already ordered another colour.
The fabric feels soft and light, perfect for our warm coastal days.
Finally, clothes that look elegant but are still easy to wear every day.
The fit is flattering and true to size — I felt instantly put together.
Such lovely quality. It feels timeless, not fast fashion.
I get so many compliments when I wear this — simple, classic and effortless.
It arrived quickly and fits like a dream — I’ll definitely be shopping here again.
Ten years ago, we started with a simple idea — to make women feel good in what they wear.
Since then, thousands of women have become part of our story — sharing mornings, moments, and memories in pieces that feel like home.
As we celebrate our 10th year, this is our way of saying thank you.
💛 Enjoy extra savings when you bundle:
Buy 2 → Extra 10% off
Buy 3 → Extra 15% off
Buy 4 → Extra 20% off
Buy 5+ → Extra 25% off
Each piece is made in small runs and won’t return once sold.
So if something feels like you — now’s the time to make it yours.
🕊️ Thank you for being part of these ten beautiful years.
Frequently Asked Questions
We're here to answer all your questions!
Free premium shipping
We ship all our orders within the UK with Royal Mail. Do you order before 11 PM? Then your parcel will be sent the next day free of charge. So you will receive your order quickly and without extra costs!
Returns
Not quite satisfied? No worries! You can easily and quickly return your order within 30 days of receipt. We make sure the process goes smoothly, so you don't have to worry.
Size
Our clothes fit exactly as indicated in the size chart. You will find the size chart with each product, so you can always choose the right size and be sure it fits perfectly.
Need more help?
Have a question or need advice? Don’t hesitate to contact us. We are here to assist you and provide expert guidance.
Email: info@beyondchiclondon.com
Mon / Fri 09:00 - 17:00
Sat / Sun 10:00 - 17:00
Combine and get an extra 10% discount
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